. Farideh Akbarinejad; . Mohammad Reza Soleymani1; . Leila Shahrzadi
Volume 7, Issue 1 , March and April 2017, , Pages 1-6
Abstract
Background: The ability to access, analyze, evaluate, and convey information in various formsof media including print and nonprint requires media literacy, but the capacity to obtain, ...
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Background: The ability to access, analyze, evaluate, and convey information in various formsof media including print and nonprint requires media literacy, but the capacity to obtain, process,and understand basic information and services needed for appropriate decisions regardinghealth, considered an important element in a woman’s ability to participate in health promotionand prevention activities for herself and her children, is needed to a level of health literacy. Thepurpose of this study was to determine the relationship between media literacy and healthliteracy among pregnant women in health centers in Isfahan. Materials and Methods: Thisstudy used a descriptive correlation study. Data collection tools include Shahin media literacyand functional health literacy in adults’ questionnaires. The population include pregnantwomen in health centers of Isfahan (4080 people). Ten out of the 351 health centers in Isfahanwere selected as cluster. Data were analyzed using both descriptive and inferential statistics.Results: Media literacy of respondents in the five dimensions was significantly lower thanaverage 61.5% of pregnant women have inadequate health literacy, 18.8% had marginal healthliteracy, and only 19.7% of them have had adequate health literacy. There was a significantpositive relationship between media literacy and health literacy among pregnant women.Conclusion: This study showed that the majority of pregnant women covered by healthcenters had limited health literacy and media literacy. Since one of the basic requirements forthe utilization of health information is needed for adequate media literacy, promotion of medialiteracy is necessary for the respondents.
